Digital Cultures: Understanding New Media (UK Higher by Glen Creeber, Royston Martin

By Glen Creeber, Royston Martin

    Everything you want to find out about new media in a single obtainable, effortless to navigate volume!

From Facebook to the iPhone, from YouTube to Wikipedia, from Grand robbery Auto to Second Life - this e-book explores new media’s most vital concerns and debates in an obtainable and interesting textual content for rookies to the sphere.

With technological switch carrying on with to spread at a major fee, Digital Cultures rounds-up significant occasions within the media’s fresh earlier to assist strengthen a transparent realizing of the theoretical and functional debates that encompass this rising self-discipline. It addresses concerns such as:

  • what's new media?
  • How is new media altering our lives?
  • Is new media having a favorable or unfavorable impression on tradition and human communication?

every one bankruptcy comprises case experiences which offer an attractive and energetic stability among the well-trodden and the newly rising topics within the box.

subject matters lined contain electronic tv, electronic cinema, gaming, electronic democracy, cellphones, the area broad net, electronic information, on-line social networking, song and multimedia, digital groups and the electronic divide.

Digital Cultures is a necessary introductory advisor for all media and communique stories scholars, in addition to people with a basic curiosity in new media and its effect at the global round us.

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Additional resources for Digital Cultures: Understanding New Media (UK Higher Education OUP Humanities & Social Sciences Media, Film & Cultural Studies)

Sample text

This means that critical understanding of the field is essential if we are to 22 DIGITAL CULTURES produce a sophisticated theoretical approach. As I mentioned at the start of this section, it would be naive to suggest that a methodological and theoretical approach to New Media could ever be drawn up and regarded as definitive, but this section was simply intended to offer a framework through which a number of approaches can be more carefully contextualized and approached. The theory of New Media is still in its early stages of development and there is much work to do to flesh out and expand some of the basic arguments set out here and elsewhere in the book.

This democratic aesthetic will make more sense, however, if we extend it beyond the human realm of social relations. In our dealings with machines since the beginning of history, human beings have enslaved technology, demanding that it do what we want. Increasingly artists and technologists are developing machines which have the capacity to evolve in their own ways, from game engines to robots. The digital aesthetics that emerge in the next century will have to involve both technologies and, as bio-computing becomes a reality, our eco-system in a democratic dialogue.

I also use the term ‘socio-technical’ to foreground that the Internet and the World Wide Web are simultaneously technological and social artefacts – they bundle together in complex ways hardware, software, content, ideas, experiences and practices. These ideas are discussed below in order to untangle some of these ‘bundles’ and help us begin to understand how we might study the World Wide Web. Screens, nets and webs The Internet is best thought of as an interconnected, global network of computers (and other ‘computational devices’ such as personal digital assistants (PDAs), phones, and so on).

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