Body Panic: Gender, Health, and the Selling of Fitness by Shari L. Dworkin

By Shari L. Dworkin

Are you ripped? do you want to paintings in your abs? are you aware your perfect bodyweight? Your physique fats index? more and more, americans are being bought on a health perfect — not only skinny yet toned, not only muscular yet reduce — that's tougher and more durable to arrive. In Body Panic, Shari L. Dworkin and Faye Linda Wachs ask why. How did those specific physique forms emerge as “fit”? and the way is it that having an not worthy, or “bad,” physique will get conflated with being an undeserving, or “bad,” citizen?

Dworkin and Wachs head to the newsstand for this research, reading ten years worthy of men’s and women’s healthiness and health magazines to figure out the ways that our bodies are “made” in today’s tradition. They dissect the photographs, the routines, and the ideology being bought, in addition to the modern hyperlinks between well-being, morality, citizenship, and identification that may be learn on those pages. whereas girls and physique photo are frequently studied jointly, Body Panic considers either women’s and men’s our bodies side-by-side and through the years as a way to provide a better realizing of this pervasive cultural trend.

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Additional resources for Body Panic: Gender, Health, and the Selling of Fitness

Sample text

An analysis of the covers demonstrates that only a few models, whose photographed bodies have been trimmed and touched up, meet these ideals. Mainstream newspaper articles that interview athletes, fitness experts, or trainers, highlight that the athletes themselves are surprised at how their photographs have been altered in fitness imagery, underscoring that even professional athletes rarely measure up. Advertisements also usually feature very slim or cut models, and similarly computer-altered, airbrushed, and trimmed photos of models.

To this end, we The Nature of Body Panic Culture 25 conducted a content and textual analysis of men’s and women’s health and fitness magazines. When we began this study, we started with seven men’s and seven women’s magazines that make up the initial codes discussed in chapters 2 and 3. However, during the ten years we conducted our research, the magazines evolved and changed. We eliminated Fitness Plus from our sample because it evolved to resemble more of a bodybuilding magazine. In addition, both of the magazines that targeted a slightly older readership folded (Prime and Living Fit).

Finally, facial expressions indicate status. Inviting smiles versus serious expression indicate one’s status. 3. 1%) What Kinds of Subjects and Objects? 3%) 60 (100%) Note: Two women’s covers featured two women — both were Ms. Fitness contestants and both featured National and International contest winners. Two men’s magazines featured men without heads (only their bodies were shown). In the original sample, men are more often presented in direct head-on shots, though the majority of both men’s and women’s heads were facing toward the camera.

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